Remarketing Campaign Management

Full service management of your remarketing campaigns.

What is Retargeting Ads

For most websites, only 2% of their traffic actually takes the desired action before leaving the site. Most of the time, non-converting visitors don’t leave because they aren’t interested in the offering. They often get distracted, want to check out the competition or were simply curious. But once they leave, they’re gone. Done right, retargeting is an ongoing reminder that allows websites to keep their products or services in front of customer who left without converting.

Remarketing can be a stand alone service, for companies just getting started with PPC and Google Ads management, but Retargetging Ads should also be used as a complement to your paid search and social media ad campaigns. Like other forms of paid advertising, you bid to have your ads shown, but the cost for remarketing is usually low. As a result, retargeting is a cheap and easy way to get those potential customers that you have lost.

How We Do Remarketing

Our remarketing campaign management is entirely focused on precisely segmented audience. We determine the users who have been to your site, and which people are most likely to come back and complete a desired conversion action, whether that be a form submission, phone call, purchase or view of a key page. Then we go about designing the ads, bidding on your audiences and optimizing your campaigns over time.

Included With our Remarketing Campaign Management Services

Our Approach to successful retargeting Campaigns

Audience Analysis

The entire concept of remarketing is based on showing ads to your previous website visitors as they continue to browse the internet. Our first step is to begin analyzing all your previous traffic and their behavioral patterns in order to identify the segments that we want to target more a aggressively.

Audience Segmentation

Audience segmentation is at the core of successful remarketing campaigns. We'll be using Google Analytics and Google AdWords to segment your previous website visitors. You will have the capability of showing the right ad at the right bid to the people most likely ready to buy what you offer

Remarketing Lists

Remarketing does not start and end with showing image and video ads on the display network. With remarketing lists in search ads, we can specifically target previous website visitors as they come back to Google to perform additional searches.

Creative Design

Without creative designed ads, your remarketing campaigns won't go very far. Our in-house team of graphic designers will design ad creatives from scratch, in all popular sizes. For e-commerce we can run dynamic remarketing ads that show users specific products they were looking at.

Campaign Setup & Bidding

We will setup your campaigns inside Google Ads (or any remarketing platform like AdRoll or Criteo). Not only that, we make sure that we're bidding the right amount for the right audience segments, when those visitors are in the right place and at the right time.

Conversion Tracking

Our team will implement conversion tracking on your website, or we will work with your developer on implementing it properly. If we are taking over an existing campaigns, we’ll perform thorough tests to make sure conversions are being tracked accurately.

Free PPC Remarketing Proposal

PPC Remarketing FAQs

Q1?
SEO takes time, usually we recommend running an SEO campaign for at least 6 months which will be enough time to see significant improvement. However, sometimes it is possible to see some results within the first 3 months, especially if you are not ranking due to technical or optimization issues – We usually fix those within the first two months, depending on the size of your website and the number of the issues.
Q2?
The cost of any SEO program varies greatly based upon your project size, location and your competitions. We offer basic local SEO services starting at $200 per month. If you want which option is best for you, please contact us and our specialists would be happy to help you choose the right option.
Q3? 
Any business that services a local base client is a good candidate for local SEO. This service is best suited to location-based businesses like lawyers, medical professionals, insurance companies, restaurants, pubs, and many more. If you have a single location, or multiple locations across Lebanon, or you take your services to clients, local SEO can be an effective strategy to adopt. Speak with our SEO experts to get an estimate of the amount of people searching in your area for your services. If local SEO is not a good fit for you, we will tell you.

Start With a Free Assessment of Your Current PPC Campaigns

Risk-free PPC audit by our Google Adwords experts. Know your campaigns strengths and weaknesses. Get advice on how to improve your PPC campaigns