Google Shopping Campaign Management

Our proven, strategic approach to Google Shopping will help you sell more product while increasing your profit.

What We Do

We Provide Effective Shopping Ads Management Services

Our Google Shopping campaign optimization service focuses on improving the ROI of your shopping campaigns by using intelligent bidding and thoughtful data analysis. Google Shopping campaigns are the best way to expose your physical and digital products to customers who are actively searching for them. Google Shopping ads are the most effective and profitable form of ecommerce advertising, with clicks on Google Shopping ads increasing 170% year over year.

Benefits of Google Shopping Ads

More Qualified Leads

Easy Campaign Management

Higher Conversion Rates

Our Approach to Successful Google Shopping Campaign Management

Here is just some of what you can expect when you partner with us.

Discovery & Research

Before we can even start structuring your campaigns, we need to understand your business. We'll take the time to research your industry, understand your competitive landscape and develop an understanding of your product catalog. We'll focus on learning which of your products generate the highest margins, what your break even return on ad spend is, and which products and product categories are most important for you to promote.

Shopping Feed Configuration

Every Google Shopping campaign relies on a product feed that runs through Google Merchant Center before AdWords can show any ads. A properly formatted and optimized product feed is integral to the long term success of your campaigns. We'll take over the management and optimization of your product feed, plugging your feed into third party partners of ours who specialize exclusively in optimizing product feeds of any size and complexity.

Google Analytics Integration

Google Ads provides a lot of data with regards to campaign performance, but the story is incomplete without a more detailed understanding of how your website visitors are actually interacting with your website once they've clicked on a Shopping ad. That's why we make sure your analytics tracking is set up properly; Google Analytics also allows us to use Google Ads campaign data to create highly targeted remarketing audiences.

Conversion Tracking

Without conversion tracking setup properly, every optimization would be simply a best guess. With complicated checkout systems, e-commerce conversion tracking can get tricky. Whatever you sell, there's a way to track revenue back to each ad click and we won't launch a single ad campaign before we know that we're tracking revenue accurately.

Product Segmentation

Unlike Google Search campaigns, Google Shopping ads don't use keywords to target your ads. Because Google uses the information in your product feed to determine which query to show an ad for, it's important to setup your feed in a way that allows you to bid the right dollar amount for each search query. That's precisely why we use precise product segmentation in your feed.

Budget and Bidding

Ultimately, what we bid for each search determines whether or not we'll get an ad impression, and how much we'll pay for a click should our ad receive one. Our team has the insights and strategies to test and test again, always looking for better ways to generate more high quality traffic for less cost.

Ongoing Optimization

Optimizing your Google Shopping campaigns on an ongoing basis is the value our team ads month over month. Optimizations include product segmentation, product feed optimization, restructuring campaigns, using priority settings to customize query-level bids and collaborating with you to find new ideas to increase the lifetime value of your customers.

Optimize your Spend with a Professionally Managed Google Shopping Campaign

Google Shopping FAQs

Q1?
SEO takes time, usually we recommend running an SEO campaign for at least 6 months which will be enough time to see significant improvement. However, sometimes it is possible to see some results within the first 3 months, especially if you are not ranking due to technical or optimization issues – We usually fix those within the first two months, depending on the size of your website and the number of the issues.
Q2?
The cost of any SEO program varies greatly based upon your project size, location and your competitions. We offer basic local SEO services starting at $200 per month. If you want which option is best for you, please contact us and our specialists would be happy to help you choose the right option.
Q3? 
Any business that services a local base client is a good candidate for local SEO. This service is best suited to location-based businesses like lawyers, medical professionals, insurance companies, restaurants, pubs, and many more. If you have a single location, or multiple locations across Lebanon, or you take your services to clients, local SEO can be an effective strategy to adopt. Speak with our SEO experts to get an estimate of the amount of people searching in your area for your services. If local SEO is not a good fit for you, we will tell you.

Free Google Shopping Campaign Estimate

Each Google AdWords campaign is different and has different goals. We'll put together a plan for your success. Complete the form below or, if you'd like to discuss your project over the phone, call us at +9613341290.