Did you know that only 30% of B2B marketers say their organizations are effective at content marketing (Source: Hubspot)? With the vast majority of businesses implementing content marketing in their promotional strategy such as social media, email, blogging, and video, it’s important that your strategy is actually working to yield favorable results.
Category: Content Marketing
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Struggling to find ways to increase your brand exposure and create more awareness online? You’re not alone. Many businesses experience said challenges in rising above the sea of content on the Internet and social media to get in front of their desired audiences. With countless brands competing to gain the attention of consumers, it’s crucial […]
We can agree that having a strong content marketing strategy is absolutely necessary to engage with today’s consumer in 2017! Your client utilizes the Internet to socialize, shop, find solutions, search and simply stay “in the know”. It’s vital that your marketing strategy supports each of these objectives so your brand shows up when your […]
With 89% of B2B marketers using content marketing to advance their business goals, how can you separate your blog posts from the sea of content being produced online? More marketers and brands are blogging now than ever before in an effort to appeal to today’s consumer. It’s indeed the best way to increase brand exposure, […]
Creating content is something that always sounds easy in the abstract until actually doing it and realizing the challenges involved when pressed for time. As a business, you know you have to create content to attract potential customers to your website. Even so, do you have proper strategies in place to create something compelling?